We’re listing only the top-shelf luxury watch brands here along with some stunning pictures. These luxurious watch brands include the obvious best brands for watches known as the “holy trinity” which is comprised of Patek Philippe, Audemars Piguet & Vacheron Constantin as well as many other luxury watchmakers such as Jaeger-LeCoultre (JLC ), Blancpain, Ulysse Nardin, Rolex, Jaquet Droz and more. Although this is a very comprehensive list, it is not in any particular order and though we may harp on the holy trinity watches a bit we’re not saying that any particular brand is the best watch brand. Feel free to leave a comment at the end of this article with the order in which you feel this list of luxury watch brands should be as well as add any particular watchmaker(s) you feel should be on this exclusive list.
1. Patek Philippe
Known for inventing the very first wristwatch, Patek Philippe & Co has become a top watch brand and is one of the most sought-after luxury watch brands in the world. Patek Philippe is one of the 3 Holy Trinity Watch Brands. Some of their most popular models include the Nautilus, Aquanaut, World Time, Twenty-4, Calatrava and more. In addition to their many popular models, Patek Philippe was commissioned to create some of the world’s most complicated watches for many high profile individuals such as James Ward Packard, and Henry Graves. The Graves Super complication sold for an astounding $11,000,000 USD in 1999 at a New York auction and featured 24 complications which took 8 years to research and create. To many Patek is a watch brand luxury buyers consider to be the cream of the crop.
Another great accomplishment of Patek Philippe at one point was the creation of the world’s most complicated watch known as the Patek Philippe Calibre 89 with 33 complications. At the time, it was the watch with the most complications until recently when another watchmaker in the holy trinity outdid them, by a landslide. This brings us to the next brand.
2. Vacheron Constantin
The oldest continuously operating watchmaker in the world is a brand that brings hundreds of years of watchmaking history with it. Since 1755, Vacheron Constantin is also another Holy Trinity Watch brand and has been creating some of the most unbelievably unique and creative horological masterpieces. The best example of their mechanical genius would be the recently released Vacheron Constantin reference #57260 also known as the world’s most complicated watch with a mind-blowing 57 complications and an estimated value at $8,000,000 according to Forbes.
As a member of the “holy trinity” Vacheron Constantin had built their company around the principles of achieving technical and aesthetic excellence as demonstrably characterized by their many horological achievements and innovations throughout the years. Some of their most notable collections include the Patrimony, the Traditionnelle, the Overseas, Malte, 1972, Quai de l’ile, Harmony, Metiers d’Art and Les Historiques.
3. Audemars Piguet
Another member of the prestigious “holy trinity” in watchmaking, Audemars Piguet has been manufacturing some of the most spectacular watches since being founded in 1875. The collection for which they are most famous is the AP Royal Oak series. This is an iconic watch collection that was a major game changer for Audemars Piguet who was the first to use a non-precious metal, stainless steel in the latest sports watch design and charge luxury prices. Audemars Piguet then produced their underwater version of the iconic watch, the Royal Oak Offshore series which became one of the most popular diving watches in history.
The advent of the Royal Oak watch opened doors for many luxury watch brands to use their watchmaking expertise as a pricing factor rather than just the precious metal used. Whereas a watch used to be worth its weight in gold, many are now worth more than its weight in gold regardless what material is being used. Aside for their many Haute Horlogerie watches, Audemars Piguet has been known to be quite avant-garde on the design end of the business and created several Haute Joaillerie pieces such as their Diamond Punk and Diamond Fury watches for ladies. AP watches are also known for their many limited editions and high-complication watches such as the Jules Audemars
Blancpain was established in 1735 and is a slightly older manufacture than Vacheron Constantin but did not operate under the Blancpain brand from the day it was established. This top-shelf luxury watchmaker has contributed much to the advancement of watchmaking techniques and produced watches containing some of the most complicated movements. Blancpain is the pioneer in creating diving watches with their iconic Fifty Fathoms timepiece, the world’s first ever diver’s watch. Blancpain had since produced many fine collections including Le Brassus, Leman, Villeret, Novelties, Specialties, and Sport.
One of the more noteworthy achievements that attributed to the respect this Expensive watch brand deserves is the innovations it made to the tourbillon complication. Blancpain created a flying tourbillon, which is an innovation to the original tourbillon design created by Breguet almost two hundred years earlier. The new and improved version housed the complication in a cage with a ball bearing allowing the wearer to marvel at the tourbillon in full action.
5. Ulysse Nardin
In 1846 a Ulysse Nardin opened its manufacture. At the time it was not more than a watch stand at the but soon became one of the powerhouses in the watch industry. They create everything from classic minimalist designed series such as the San Marco Classico to the flashy and complicated Hour Striker, Sonata and El Toro GMT +/- Perpetual Calendar collections. Other modern collections include the Quadrato Dual Time and Dual Time Perpetual. Ulysse Nardin is quite famous for their marine chronometers such as the Maxi Marine Chronometer and their Marine Chronograph, with their marine watches Ulysse Nardin has cornered a segment in timekeeping where they truly shine brighter than the North Star.
That’s not to say that this luxury watch brand can only produce a high-end marine watch, Ulysse Nardin makes many types of stunning watches including the Caprice (a ladies collection), the unconventionally looking “Freak” series with its carrousel tourbillon complication and its impressive 7-day power reserve and of course their super high end Royal Blue Tourbillon, some with a list price of over $1.2 Million giving them a place in Haute Joaillerie and Haute Horlogerie.
Jaeger-LeCoultre is a Swiss watch brand that is highly respected by their peers. Many believe it is to be one of the top five most prestigious watch brands in the world. One of the reasons for this is that they produce their own movements in-house as well as many of their components in-house. Watchmakers that can produce in-house movements are usually held up on a pedestal and celebrated for their ability to control quality and craftsmanship down to the finest detail. Few manufacturers produce as many components on their own as Jaeger-LeCoultre (affectionately called JLC by watch collectors and watch connoisseurs the world over).
JLC produced many timeless classics such as the Reverso which is a square watch with a unique ability to flip over to protect its face. This iconic collection gave birth to much newer reverse series which include an ultra-thin dual-dialed series called the Grande Reverso Ultra-Thin Duoface. This two-in-one watch series has a dark dial on one side of the case while the flip side of the case has a light colored dial. Jaeger-LeCoultre also produced many other popular series such as the AMVOX3 Tourbillon, Master Control, the JLC Geophysic, Master Compressor, and Master Ultra-Thin collection which include several models with super thin perpetual calendars one of which was recently featured in the Marvel film titled Dr. Strange along with a JLC Grande Reverso. In addition to their esteemed luxury watches, Jaeger-LeCoultre produces high-end torsion pendulum clocks called Atmos Clocks which requires no winding. Rather, it gets its energy from atmospheric pressure and temperature, literally air!
Omega SA is one of the more popular brands of luxury watches. They had their Seamaster watches featured in major films throughout the years; films such as say every James Bond movie since Goldeneye featuring Pierce Brosnan and every one that followed featuring Daniel Craig. Most notably famous for their Moonwatch, the Omega Speedmaster Pro which was on the wrist of Buzz Aldrin as he took his first steps on the lunar surface. Having their watches flight-qualified by NASA for a space mission such as Apollo 11 was instrumental in bringing up the prestige of this brand. They are in fact the 2nd most recognized Swiss watch brand in the world, with approximately 70% international brand recognition.
In terms of watchmaking, Omega has made numerous innovations by employing a material that is impervious to electromagnetic interference; the #1 enemy of mechanical watches when it comes to keeping accurate time. While their entry-level watches start at a much lower price point than some of the previously mentioned luxury watch brands, they have watches that run into the six figures, specifically the Omega Speedmaster Professional Moonwatch Limited Edition with only 69 pieces worldwide; the number commemorating the year of the moon landing.
8. Glashutte Original
When it comes to luxury watch brands, people usually think of Switzerland since Swiss watchmakers make up the bulk of the pack. There are exceptions though. Glashutte Original is a Saxonian / German brand which no surprise here, German engineering is world famous especially when it comes to mechanical engineering.
Glashutte Original is one of the few luxury German watch brands which really stand out and is arguably one of the most understated watch brands. Their watches are immaculately crafted craftsmanship. Their ever-popular Pano series are not just stunning but very well made. They produce many complicated watches including tourbillons, chronographs, perpetual calendars and more.
Some of Glashutte Original’s most popular collections include the many Senator watches, The Sixties, Seventies, PanoLunar, PanoGraph, PanoMatic as well as a Lady collection which includes the PanoMaticLunar.
It would be a shame if we didn’t mention a brand like Rolex who has the most recognized luxury watch brand in the world with literally 100% brand recognition. But all fame aside, Rolex produces some rather amazing watches; and lots of them. It is estimated that their production is approximately 2,000 watches per day. One of the things about this most famous watch brand is that people rant and rave about the fact that they have a higher average resale value than any other luxury watch brand on the market.
Some of their most popular collections include the Daytona, Submariner, GMT Master II, Datejust, Yacht-Master, Yacht-master II, Day-Date, Sky-Dweller and much more. As an adventurous luxury watch brand which has seen their watches at the highest peak on earth and the lowest abysmal depth of our planet’s waters. They also pride themselves on the accuracy of their watches as many of them hold a Superlative Chronometer designation meaning that they have an accuracy of +2/-2 seconds per day. (A regular COSC certified chronometer which is considered an impressive watch movement has an accuracy of +6/-4 seconds/day).
10. Jaquet Droz
A watchmaker that started off as an exquisite clockmaker, Jaquet Droz was the first to open a factory in Geneve, Switzerland. His mechanical genius produced watches that embedded some of the wisdom used in generating their exceptional grandfather clocks and featured many watches with automata and is considered a more refined brand for those with only the most exquisite taste. The company’s founder traveled the world and produced masterpieces which were each uniquely inspired by the regions that were visited. Often found in France, Jaquet Droz presented Queen Marie-Antoinette of France with his watches. His pieces were often found in royal courts throughout the civilized world. The Emporer in Beijing of the Qing dynasty was marveled by his work and set up offices to import these fascinating mechanical works of art.
What made Jaquet Droz so unique was his ability to combine his art with precision micromechanics and produce timepieces that were both mechanically complicated and as aesthetically pleasing as fine art. With models such as those found in the La Chaux De Fonds Complications Collection which featured watches such as the Quantieme Perpetual Eclipse, the Rattrapante, and the Chronograph Monopusher this luxury watch brand is known for producing elegantly designed complexly engineered masterpieces. Jaquet Droz has many popular collections which include the Grande Seconde, Petite Heure Minute, Les Ateliers D’Arts, Grande Seconde SW, Lady 8, Grande Heuer, and Astrale Collections.